Tri-State Area's Trusted Gunite Pool Builder
Custom Gunite Pools Built Across New Jersey
Designed & constructed for long-term durability. Licensed, insured, and family-owned since 2010. Every shell engineered for Northeast winters.
Projects starting at $85,000 · Most NJ builds range $120k–$250k · Financing available
Licensed & Insured
Fully Compliant
15+ Years Experience
Since 2010
500+ Projects
Across Tri-State Area
New Jersey
Local Builder
Financing Available
Flexible Payment Plans
Gunite Specialists
Concrete Pool Experts
Our Pool & Outdoor Services
From concept to completion, we handle every detail of your outdoor living transformation.
Custom gunite concrete construction
Custom Pool Design & Build
Modernize your existing pool
Pool Renovation & Resurfacing
Complete outdoor living design
Backyard Landscaping
Patios, decks, kitchens & more
Hardscaping & Outdoor Living
Your Pool Build — Step by Step
No black box. No disappearing contractor. Here is exactly what happens from our first meeting to your first swim.
Consultation
We walk your property, discuss vision, budget, and timeline. You meet the owner directly.
Site Survey
Topography, soil analysis, utility marking, and setback verification. No surprises later.
Permitting
We handle all township submissions, HOA approvals, and inspections on your behalf.
Excavation
Precision dig to engineered specs. Rock or groundwater? We have dealt with both for 15 years.
Steel & Plumbing
#3 and #4 rebar grid at 9-inch spacing. Pressure-tested Schedule 40 plumbing loops.
Gunite Shell
4,000+ PSI shotcrete applied by certified nozzleman. 28-day cure for maximum strength.
Finish & Startup
Tile, coping, interior finish, equipment install, deck, landscape, and final chemistry balance.
Total build time from permit approval: 8–14 weeks. We send photo updates every phase so you never wonder what is happening.
Our Portfolio
Browse our completed projects — from custom pool builds to complete backyard transformations across the tri-state area.
New Pools
New Pools
New Pools
Renovations
Hardscaping
Landscaping
New Pools
Hardscaping
Renovations
New Pools
Landscaping
New Pools
Want to see what your backyard could look like? Every project starts with a free on-site consultation.
Why NJ Homeowners Choose Apex
High-end buyers don't just want a pretty pool — they want a structure that holds up for decades. Our construction standards exceed industry norms because we build every pool like it's in our own backyard.
Built for Northeast Winters
Our gunite shells are engineered with extra steel reinforcement and proper drainage to withstand freeze-thaw cycles. We design for New Jersey's climate — not Florida's.
- Steel-reinforced shotcrete shell
- Proper expansion joints
- Slope drainage engineering
- Winterization protocols
Engineered Gunite Shells
Every pool starts with a structural steel rebar cage and high-strength shotcrete applied at 4,000+ PSI. Our shells carry a lifetime structural warranty because we build them to outlast the house.
- #3 & #4 rebar grid at 9" O.C.
- 4,000+ PSI gunite shell
- Lifetime structural warranty
- Bond beam reinforcement
Premium Plumbing & Equipment
We use Schedule 40 PVC with pressure-tested lines, variable-speed pumps, and salt chlorine generators. Your equipment pad is as carefully planned as the pool itself.
- Pressure-tested plumbing loops
- Pentair / Jandy variable-speed pumps
- Salt chlorine generation systems
- Automation-ready control panels
Low-Maintenance Systems
We design pools that are easy to own. From in-floor cleaning heads to smart automation that adjusts chemistry remotely — your pool should relax you, not become a second job.
- In-floor cleaning circulation
- Smart pH/ORP monitoring
- Robotic cleaner integration
- Seasonal service plans available
Lifetime Structural Warranty on Every Gunite Shell
Plus 5-year equipment warranties and 3-year surface guarantees. We stand behind our work because we build it right the first time.
We Spec Only Equipment We Trust
Every component in your equipment pad is name-brand, warrantied, and selected for New Jersey climate conditions — not the cheapest option.
Pentair
Pumps, Filters & Automation
Industry-leading variable-speed pumps, cartridge filters, and IntelliCenter automation systems for energy-efficient operation.
Jandy
Heaters, Valves & Controls
Pro Series heaters, AquaLink automation, and TruClear salt chlorination for precise water chemistry management.
Hayward
Variable-Speed Pumps & Sanitization
TriStar variable-speed pumps, OmniLogic smart controls, and salt chlorination systems with extended warranties.
Pebble Tec
Interior Pool Finishes
Premium pebble aggregate finishes in dozens of color blends. 15-year warranty. The standard for luxury gunite pools.
CMP
LED Lighting & Water Features
Color-changing LED pool lights, bubblers, sheer descents, and custom water feature components.
AquaLink
Smart Pool Automation
Control pumps, heaters, lighting, and water features from your phone. Schedule operations and monitor chemistry remotely.
All Equipment Backs By Industry-Leading Warranties
Pentair and Jandy variable-speed pumps carry 3-year warranties. Pebble Tec interior finishes carry 15-year warranties. We handle all warranty claims directly.
Direct Involvement on Every Project
Apex Pools is not a franchise or sales organization that subs everything out. The owner oversees every build personally — from first site visit to final walkthrough.
Owner Oversight
No account managers or gatekeepers. You deal directly with the owner from day one.
Weekly Site Visits
The owner checks every job site personally, every week. Quality control is not delegated.
In-House Crews
Dedicated excavation, steel, gunite, and finish crews. No random subcontractors on your property.
Real Communication
Photo updates sent to your phone at every phase. You always know what is happening.
What Our Clients Say About Their Dream Pools
Michael Thompson
Morristown, Morris County, NJ
“Our Morristown property had a 4-foot elevation change that two other builders said would require a retaining wall we did not want. Apex re-engineered the layout with a tiered deck and integrated spa that actually used the slope as a design feature. The owner was on site every Tuesday without fail. The project took 11 weeks from excavation to startup — two weeks ahead of their estimate.”
Custom Gunite Pool + Spa
Jennifer Rodriguez
Westfield, Union County, NJ
“Our pool was 22 years old with failing plaster and a cracked concrete deck. Apex stripped it to the gunite shell, installed new Pebble Tec interior, replaced all plumbing with pressure-tested lines, and built a travertine deck. The crew was there every morning at 7:15. What impressed me most was the owner personally texting me photos of the rebar cage before gunite day — I have never had a contractor communicate like that.”
Complete Pool Renovation
David Chen
Rumson, Monmouth County, NJ
“We bought a fixer-upper in Todt Hill with basically a dirt backyard. Apex designed the pool, outdoor kitchen, fire pit, and retaining walls as one integrated plan — not three separate contractors. The biggest challenge was bedrock at 3 feet. They brought in a hydraulic breaker, never complained, and still hit the timeline. Total project was 14 weeks. Worth every dollar.”
Backyard Transformation (Pool + Outdoor Kitchen + Fire Pit)
Sarah Williams
Princeton, Mercer County, NJ
“We interviewed four companies. Apex was the only one who brought a soil probe to the first meeting. They discovered our water table was higher than expected and designed the drainage system accordingly — the others would have hit groundwater mid-excavation. The freeform pool with boulder waterfall looks like it grew out of the hillside. Our kids call it 'the resort.'”
Freeform Pool with Natural Stone Waterfall
Robert Klein
Trenton, Mercer County, NJ
“I am an architect, so I am picky about construction quality. Apex showed me their rebar spacing, their gunite PSI test results, and their plumbing pressure-test documentation. They use #3 and #4 rebar at 9-inch centers — most crews go 12 inches to save money. The travertine deck installation is perfectly level. These guys build like they are working on their own home.”
Pool Resurfacing + Deck Replacement
Amanda Foster
Bridgewater, Somerset County, NJ
“We had a tight 0.4-acre lot in Bridgewater and were worried a pool would eat the whole yard. Apex designed a 14x28 gunite pool with a narrow lap lane, tanning shelf, and compact spa — and still left us a lawn and garden beds. The landscaping team understood northeast plant hardiness zones. Every hydrangea, ornamental grass, and boxwood they planted is thriving two seasons later.”
Pool Build + Full Landscape Package
Why Gunite Pools Outperform Vinyl & Fiberglass
Every pool we build uses engineered gunite — a steel-reinforced concrete shell shot at 4,000+ PSI. For New Jersey luxury homes, there is no substitute.
| Feature | Gunite | Vinyl Liner | Fiberglass |
|---|---|---|---|
| Customization | Fully custom shape, depth & size | Limited pre-formed shapes | Fixed factory molds |
| Longevity | 50+ year lifespan | 10-15 year liner replacement | 20-25 year shell life |
| Durability | Steel-reinforced concrete shell | Liner tears & punctures | Cracks from ground shift |
| Resale Value | Highest ROI for luxury homes | Standard tier | Mid-tier |
| Northeast Winters | Freeze-thaw engineered | Liner shrinks & cracks in cold | Shell stress from frost heave |
| Surface Options | Pebble, quartz, tile, plaster | Patterned liner only | Gelcoat only |
| Water Features | Waterfalls, spas, vanishing edges | Limited additions | Nearly impossible |
| Structural Depth | Any depth, sloped floors, benches | Flat bottom, shallow only | Fixed depth profile |
Built to Last 50+ Years
A properly constructed gunite shell does not deteriorate. We warranty the structure for life because steel-reinforced concrete simply does not fail.
Complete Design Freedom
Any shape, any depth, any size. Infinity edges, tanning ledges, integrated spas, grottos — if you can imagine it, we can engineer it in gunite.
Highest Resale Value
Luxury NJ buyers expect gunite. Vinyl and fiberglass pools are seen as temporary or mid-tier — gunite signals permanence and quality construction.
What Should You Budget?
We believe in honest pricing upfront. No bait-and-switch. Here is what custom gunite pool projects actually cost in the New Jersey market.
Entry Custom Pool
$85k+
Starting range for a quality gunite build
With Financing
Starting around $1,450/mo
- Standard rectangular or kidney shape
- Basic plaster interior finish
- Concrete or paver deck (400 sq ft)
- Standard pump & filter system
- LED lighting package
Full-Feature Build
$120k–$200k
Where most of our NJ clients land
With Financing
$2,100–$3,500/mo
- Custom freeform or geometric design
- Pebble or quartz interior finish
- Attached spa with spillover
- Water feature (waterfall / sheer descent)
- Automation system & salt chlorinator
- Bluestone or travertine coping & deck
Luxury Estate Build
$200k+
For properties with complex terrain or full outdoor living
With Financing
Starting around $3,500+/mo
- Vanishing edge / infinity edge design
- Integrated outdoor kitchen & fire feature
- Custom hardscaping & retaining walls
- Landscape design & irrigation
- Advanced automation & heating systems
- Premium tile & glass mosaic finishes
Typical Timeline
Service Area & Requirements
Northern & Central New Jersey — primary service area within 60 miles of our Somerset County base
Minimum project size: $85,000 for new gunite pool construction
HOA & permitting assistance included with every project
Every property is different. Get a site-specific estimate within 48 hours.
500+
Pools Built & Renovated
Get Your Custom Pool Estimate
Site consultation + detailed written estimate within 48 hours.
Minimum project size: $85,000 for new gunite construction · Typical timeline: 8–14 weeks from permit approval.
Frequently Asked Questions
Everything you need to know about pool construction in the tri-state area.